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Why Real Estate Agents Should Do Community Tours on YouTube 


Community tour videos are a great way for real estate agents to showcase the neighborhoods and communities they serve. By creating these videos and sharing them on YouTube, agents can showcase the best features of the area, highlight local attractions, and give potential buyers a better sense of what it’s like to live in the community.

Here are some tips for creating effective community tour videos:

1. Plan your route: Before you start filming, plan the route you will take through the community. Make a list of the key attractions and landmarks you want to highlight, and plan a logical route that will take you past all of them.

2. Use a steady camera and good quality microphones: Invest in a good quality camera or smartphone that can shoot steady video. Shaky camera footage can be distracting and make the video difficult to watch. This also goes for your sound quality. If the sound quality is poor, you won’t keep people watching very long. 

3. Shoot in good lighting: Try to shoot your videos during the day when there is plenty of natural light. Avoid shooting in direct sunlight, which can create harsh shadows. If you need to shoot indoors, make sure the lighting is bright and even.

4. Highlight the community’s best features: When filming, focus on the community’s best features. This could be a local park, a popular restaurant, or a scenic viewpoint. Try to capture the essence of the community and what makes it unique.

5. Add narration: If you don’t want to be the star of the show (which we think you should be), Consider adding a voiceover to your video to provide context and information about the community. This could include details about the history of the area, local events, or interesting facts.

6. Edit your video: Once you’ve shot your footage, edit your video to create a cohesive story. This could include adding music, text overlays, or transitions. Keep in mind that shorter videos tend to perform better on YouTube, so try to keep your video under 5 minutes.

7. Share your video: Once your video is ready, share it on YouTube and promote it on social media. Encourage viewers to like, comment, and share your video to help increase its visibility.

By following these tips, real estate agents can create engaging and informative community tour videos that showcase the best features of the neighborhoods they serve. These videos can be a valuable tool for attracting potential buyers and helping them envision what it would be like to live in the community. It also shows potential sellers, that you are the expert and know the community well.